Login
klanttevredenheidsonderzoek, gastbeleving, klanttevredenheid meten, mystery guest onderzoek

How can you measure customer satisfaction?

 

Customer satisfaction is an important prerequisite for customer loyalty. Customer loyalty strongly influences an organisation's financial performance. Ensuring satisfied customers is therefore the best way to bind existing customers to your organisation and retain their loyalty.

How can you measure customer satisfaction?
How do you measure customer satisfaction?

How do you measure customer satisfaction?

Customer satisfaction can be measured in various ways. Both online and offline or a combination of these. Think of real-time feedback in a physical shop or assessing an organisation via an application. At HS Brands, we offer different types of research to measure customer satisfaction. One of our most commonly used research methods is mystery guest research. 
With mystery guest research, also known as mystery shopping research, we find out the underlying customer intentions and customer feelings. Since many customers only give an (online) review when an experience was extremely good or bad, it is valuable to be able to measure actual customer satisfaction through independent mystery shoppers.

request our advice

Measuring customer satisfaction with HS Brands

HS Brands offers several services. For instance, we can measure your customer satisfaction through a mystery shopper based on a questionnaire afterwards. But we can also clearly display all your online reviews in one online dashboard. Also called the review monitor.

Read more about measuring customer satisfaction with our review monitor.  

HS Brands has plenty of options to help you research and measure customer satisfaction. 

Measuring customer satisfaction with HS Brands
Measuring customer satisfaction with mystery guests.

Measuring customer satisfaction with mystery guests.

 

For the most in-depth customer satisfaction measurement, we recommend a mystery guest survey, in which there are many options such as mystery visits, mystery calls and mystery e-mails. But also webshop reviews or a hygiene audit. Take a look at our offer. 

Our offering

Measuring customer satisfaction through analysis of online reviews.

In the labyrinth of different online media platforms, it is virtually impossible to keep track of everything on a daily basis. We can help you with our social media monitor. HS Brands collects all reviews and reactions from all social media channels concerning your company on a daily basis. These are summarised in one clear dashboard.
The dashboard not only shows all comments but there is also a direct link to respond to all comments. The biggest advantage of this is that you yourself get a lot of insight into the comments customers have made on your company and you can easily respond to them via one tool. 
In addition, we display a combined 'social rating' of all platforms and per platform specifically. To get better insight into, for example, a branch manager responding to reviews, the monitor also tracks all activity and everything is shown to you. So that you can judge for yourself whether there is sufficient response and in the desired way

Measuring customer satisfaction through analysis of online reviews.
Personalised customer satisfaction measurement

Personalised customer satisfaction measurement.


At HS Brands, we offer customised surveys that are conducted according to your needs. These surveys will therefore have a focused and clear outcome that is of real use to you. At HS Brands, at the end of the survey, you will have useful and concrete feedback that you can use to improve customer satisfaction and guest experience.

Your predecessors

 

Below you can read the reaction of a few organisations we have helped. Can we also help you soon by measuring customer satisfaction? Fill in the form below and we will contact you as soon as possible. 

Cases
HS Brands, customer satisfaction research, guest experience, measuring customer satisfaction, mystery guest research,

Measuring customer satisfaction

I would like more information without obligation

Fill in your contact details and we will contact you as soon as possible, for more information without obligation.

*Required completion.