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klanttevredenheidsonderzoek, gastbeleving, klanttevredenheid meten, mystery guest onderzoek

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HS Brands Europe

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"The employees” Again at number 1

Recent research by HS Brands among more than 7,500 consumers has shown that “The guest-oriented behavior of employees&...

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HS Brands Europe

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The value of customer satisfaction surveys

Which organization is not involved in describing the customer journey. Companies describe their brand/product, their customers, the phases ...

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HS Brands Europe

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Mystery Shopping as a research method

Mystery Shopping is a research method that is primarily aimed at assessing the services of companies and institutions.  Read more

HS Brands Europe

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Transparency is important in research

Recognize that feeling that research sometimes feels like control? Step by step, all points are checked to check for ...

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HS Brands Europe

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NPS, NLS, NTS, CES…but why?

In the world of qualitative experience studies, all kinds of Customer Experience KPIs have been developed. Critical performance indicators ...

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